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BUAD 116 Marketing

This guide will help you in doing research for the assignment in BuAd 116.

Citing Your Research

If you are unsure which citation style guide to use, consult your course outline or ask your instructor. BUAD courses typically follow the Publication Manual of the American Psychological Association (APA).

TIPS:

  • Keep track of your sources as you go. Having to backtrack to relocate a source can be time-consuming and frustrating

Citation Management

Found a great research article and want to ensure you don't lose the citation? A citation manager allows you to manage your research articles, and organize your citations for future use. Explore some of these resources and see if one or many will work for you!

TIP: Citation managers are not perfect and can make mistakes. ALWAYS double check the citations created by managers against the appropriate style guide.

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